Web3 Agency Take3 Launches - AdNews

A collective of Web3 natives has formed a full-service Web3 agency, Take3.

Web3 Agency Take3 Launches - AdNews

The agency is headed up Renee Francis, an entrepreneur, Web3 investor and founder and director of digital marketing agency, The Bubble Co.

Web3 Agency Take3 Launches - AdNews

The Take3 team’s mission is to drive mainstream adoption of decentralisation, data ownership and, ultimately, Web3. 

Web3 Agency Take3 Launches - AdNews

Take3 goes beyond marketing and consulting to offer a full range of services including NFT project management and development, strategic consulting to ensure solid project foundation and longevity, development services, Web3 training, and transition support for businesses moving from Web2 to Web3. 

Take3’s new Web3 strategists are John Siderides, a former JP Morgan business analyst and founder of NFT SYDNEY, and Madeleine Jones, a business development consultant and most recently community head of the Deep Waters Web3 project.

Designer Phillip Host serves as Take3’s creative manager, having recently finished a stint at EthereusNFT. 

They are joined by a rapidly growing team of dedicated blockchain developers, designers, content specialists, marketers and project managers, serving to offer complete end-to-end support for clients in Web3. This is just the start, with plans to grow a world-class team in 2023 and beyond. 

Francis said: “We’re all so passionate about the space – we’ve been there for the bear markets and the bull runs and believe in the opportunities that Web3 presents for businesses and brands to grow and innovate in the space – not just in terms of NFTs or hype projects.”

Siderides said: “This is not a passing phase – the impact Web3 has already made cannot be ignored. Our team is extremely driven to make a difference, combining years of knowledge in our former lives as designers, developers, marketers, strategists, content creators, and project managers. We have what it takes to help brands take that leap to long-term success.

“The space can feel overwhelming, even for players who have been in the game for a while,” explains Francis. “We aim to break concepts down to make them simple to digest, analyse business objectives and really get to the crux of opportunities to genuinely allow brands to grow in the space, setting them up for long-term success with well-defined strategies.”

Host said: “While we’re so early, mainstream adoption is inevitable, so it’s imperative that we’re moving now to elevate incredible Web3 projects to the masses, and to help those new to the space learn about the exciting and creative opportunities that Web3 presents to make the world a better place.”

Jones said: “The potential for decentralised technologies to revolutionise industries and empower individuals is immense. I believe that widespread adoption is crucial for realising this vision.”

Web3 has gained momentum recently, with brands such as Tiffany & Co, Nike, Australian Open and Starbucks all jumping in to test the water with metaverse activations, NFT projects and AI-driven experiences.

 

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